The Post on "what might come next"

[acroyear]

by accurately describing how FB got to be "what came next" in the first place:

Facebook hits 300 million users. What's next for social networking? - washingtonpost.com:

But assuming there is a next big thing after Facebook, it probably won't be the social networking companies, or the scholars, or the journalists, or the movie industry who accurately predict what it is. It will probably be the 16-year-old kids, same as always, finding their own parent-free space -- followed by their parents, same as always, wanting to make sure that parent-free space doesn't contain anything dangerous. Then grandparents, celebrities, nonprofits, marketers.

By the time there really is a new big thing, we won't realize it until we've all joined up, too.

Comments

[chameleon613.livejournal.com]

I found this article today too, though from a different angle -- the other thing about this is that marketers are going to need to figure out what the next thing is, preferably before it becomes The Next Big Thing, while still keeping tabs on the older ways; MySpace, the last Big Thing before Facebook, still has a bunch of users although they're generally geographically located away from the major communications hubs. That's still a sizable population to reach, especially if your service/product/candidate isn't centered around NYC/DC/LA. (I think Atlanta was the big city MySpace bastion in the article I read, but don't quote me on that....)